tuff bob 0 Posted June 11, 2006 Share Posted June 11, 2006 ESPN, Miller Brewing, Bluff Media make deals with World Series of PokerLos Angeles Business from bizjournals - 10:25 AM PDT FridayHarrah's Entertainment Group on Friday announced broadcasting deals it made with ESPN and Bluff Media, in addition to a presenting sponsorship agreement with Miller Brewing Co. for its World Series of Poker.ESPN, a subsidary of Burbank's Walt Disney Co. (NYSE: DIS) will air the final-table play at the $10,000 No-Limit Texas Hold 'Em World Championship in a live pay-per-view telecast, in addition to ESPN's regular television showing of the series and circuit championships. The deal extends until 2010, and ESPN has carried the World Series of Poker 8 times with coverage starting in 1993.Harrah's (NYSE: HET) also announced a deal with Miller Brewing Co. that would make Miller's Milwaukee's Best Light the presenting sponsor and official beer of the tournament through 2008.The agreement starts with this year's June 25-Aug. 10 tournament at the Rio All-Suite Hotel & Casino in Las Vegas, and through the agreement Milwaukee's Best Light will be incorporated into several components of the tournament and will nationally promote the event year-round. Harrah's said the Miller deal is the largest ever between a gaming entity and a corporate sponsor.Bluff Media, owner of Bluff Poker Radio and Bluff Magazine, also has signed a letter of intent with Harrahs, which acquired the World Series of Poker in 2004, for production of live radio broadcasts from the event that listeners can hear on Sirius Satellite Radio channel 125. The broadcasts will be for a minimum of 10 hours a day for 43 days beginning June 29 and continuing through the final table.The World Series of Poker says this is another first for poker. Coverage will include table and tournament analysis, tournament updates, interviews with the top poker players, listener interaction and live play-by-play action from a majority of the final tables. Link to post Share on other sites
CrazyJoe 0 Posted June 12, 2006 Share Posted June 12, 2006 YES! pay per view final table, been waiting for this for 2 years! awesome. Link to post Share on other sites
Swift_Psycho 1 Posted June 12, 2006 Share Posted June 12, 2006 I personally won't be watching a live telecast, but certainly this is huge nonetheless. Link to post Share on other sites
Steamed Rice 0 Posted June 14, 2006 Share Posted June 14, 2006 cardplayers audio telecast with negreanu/hellmuth and other pros is good enough for mehowever being the sicko that i am i can see myself paying for this Link to post Share on other sites
CrazyJoe 0 Posted June 14, 2006 Share Posted June 14, 2006 wtf pays for pay-per-view, I'm sure they'll be showing it at some bar. Link to post Share on other sites
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